illustration of google analytics review

Google Analytics & Search Console Configuration

Track, Analyze, & Optimize

Your website should be more than just an online presence—it should be a high-performing, data-driven marketing tool that helps you attract, engage, and convert visitors. At UNANIMOUS, we leverage Google Analytics and Google Search Console to track visitor behavior, traffic patterns, search performance, and user engagement. With detailed reporting and expert insights, we help businesses make strategic adjustments that enhance performance, drive conversions, and maximize ROI.

Google Analytics Setup

A properly configured Google Analytics account is essential for tracking website performance. We ensure the setup is customized to your business goals, configuring event monitoring, goal tracking, and conversion funnels. This allows businesses to measure user behavior, engagement, and key performance metrics that drive data-informed decisions and growth.

Web Traffic & Visitor Insights

A website should be designed with clear business objectives in mind. We define measurable goals, whether for lead generation, product sales, membership sign-ups, or engagement, and develop a structure that guides visitors toward desired actions. Our approach prioritizes user journeys and trackable conversions to maximize your website’s effectiveness and ROI.

Search Console Setup & Monitor

Search Console provides real-time insights into how your website appears in search results. We monitor search queries that drive traffic, click-through rates, indexing issues, and mobile usability challenges. By resolving crawl errors and optimizing site speed, we enhance search rankings, ensuring your website remains visible and competitive in search engines.

Analytics Reviews & Optimization

Website analytics should drive continuous improvements. We meet with clients regularly to review key performance indicators, identify trends, and recommend strategic optimizations. By leveraging real-time data, we help businesses refine their digital presence, improve search visibility, enhance user engagement, and make informed decisions.

Data-Driven Web Enhancements

Analytics insights help shape ongoing website enhancements. We optimize SEO with refined keyword strategies, metadata updates, and page improvements. User experience is enhanced through better site structure and intuitive navigation. Conversion rates increase with A/B testing, improved calls-to-action, and streamlined forms. We also resolve technical issues to improve site speed and mobile usability.

Workflow & Content Management

Managing your website should be simple and scalable. We ensure that your CMS is user-friendly, allowing for effortless content updates and future growth. By structuring content categories, templates, and permissions, we create an organized system that streamlines site administration and enhances workflow efficiency, making ongoing maintenance smooth and hassle-free.

Web Reviews & Optimization

A website should evolve alongside your organization, ensuring it continues to meet business goals and user expectations. Regular performance audits, content updates, and UX enhancements help maintain optimal functionality, speed, and engagement. We conduct ongoing reviews to identify improvements and ensure your site remains valuable.

Google Ads Integration

A well-integrated Google Ads strategy ensures your campaigns are data-driven and results-focused. We connect Google Ads with Analytics to track conversions, refine audience targeting, and optimize ad performance. By analyzing keyword effectiveness, ad engagement, and ROI, we continuously adjust campaigns to maximize visibility, lower costs, and drive traffic.

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Why Analytics & Search Console Matter

Without clear data, it’s impossible to optimize website performance or track marketing success. By implementing Google Analytics and Search Console, businesses can:

  • Track Website Traffic & User Behavior – Understand where visitors come from and how they engage with content
  • Analyze Page Performance – Identify high-performing and underperforming pages
  • Improve SEO Rankings – Monitor search queries, impressions, and technical SEO issues
  • Enhance User Experience – Optimize site structure based on real user interactions
  • Increase Conversions – Identify opportunities to improve CTAs, landing pages, and customer journeys

Why Choose UNANIMOUS for Analytics & Website Performance Tracking?

At UNANIMOUS, we go beyond simple data tracking—we provide in-depth analysis, expert recommendations, and strategic action plans to ensure your website continually improves and delivers measurable results.

  • Expert Setup & Configuration of Google Analytics & Search Console
  • Custom Reports & Data Interpretation for Actionable Insights
  • Regular Performance Reviews & Strategy Adjustments
  • Ongoing Optimization to Improve SEO, Engagement, & Conversions
  • Scalable Solutions Tailored to Your Business Growth

Get Data-Driven Insights to Optimize Your Website
Stop guessing about your website’s performance and start using real data to make smarter business decisions. Let UNANIMOUS set up, track, and analyze your Google Analytics and Search Console data to drive more traffic, improve user experience, and increase conversions.

Call 402-423-5447 or Contact UNANIMOUS today!

woman reviewing website analytics