Wilderness Ridge Club & Resort partnered with UNANIMOUS to elevate its brand identity and connect with a broader audience. We revitalized their verbal identity, modernized the logo, refreshed social media content, and crafted comprehensive membership collateral. Our strategic approach highlights the club’s premier offerings and positions it as the ultimate lifestyle and event destination.
As part of the comprehensive rebranding initiative, UNANIMOUS modernized the Wilderness Ridge logo to reflect the new name, “Wilderness Ridge Club & Resort.” The refreshed logo was thoughtfully designed to honor the club’s rich heritage while embracing a more contemporary and sophisticated look. By balancing classic elements with modern aesthetics, we created a visual identity that resonates with both long-time members and new audiences alike. The updated logo not only signifies the club’s evolution but also reinforces its status as a premier lifestyle destination.
UNANIMOUS developed a sophisticated catering menu tailored for banquets and special events at Wilderness Ridge. By positioning the venue as the premier event destination, the menu reflects the high-quality experience guests can expect when hosting celebrations and gatherings at the club and resort. Each dish is thoughtfully designed to complement the refined ambiance, ensuring memorable moments for every occasion. From intimate gatherings to grand galas, this carefully curated menu highlights exceptional ingredients and impeccable presentation.
To enhance Wilderness Ridge’s online presence and engage with a broader audience, we produced a series of short-form social media videos. These dynamic, visually appealing clips showcase the club’s premier amenities, vibrant events, and breathtaking landscapes. Designed specifically for platforms like Facebook and Instagram, the videos capture the essence of the Wilderness Ridge experience—whether it’s a round of golf or a poolside gathering. By blending storytelling with captivating visuals, these videos drive engagement and reinforce the club’s brand and identity.
UNANIMOUS created a strategic content plan designed to amplify Wilderness Ridge’s social media presence. This approach involved crafting engaging content tailored specifically for Facebook and Instagram, allowing the brand to connect with current members and attract new audiences with curated and relevant content.
We elevated Wilderness Ridge’s social media presence by creating a cohesive, modern aesthetic that resonates with both members and prospective guests. Our team developed strategic content to highlight club amenities, special events, and community engagement while driving awareness and interaction. Through targeted event promotion and captivating visuals, we positioned Wilderness Ridge as a vibrant destination for both recreation and celebration.
UNANIMOUS designed a stunning digital viewbook that captures the beauty and benefits of membership at Wilderness Ridge Club & Resort. This interactive piece serves as an inspiring tool for prospective members, immersing them in the luxurious lifestyle and premier amenities the club has to offer. Through captivating visuals and thoughtful storytelling, the viewbook highlights the unparalleled experiences members enjoy, from world-class golf and fine dining to fitness, recreation, and social events. It’s designed to leave a lasting impression, giving potential members a vivid sense of what it means to belong to this premier destination.
To establish a strong brand voice, UNANIMOUS created a verbal identity that encompassed both internal communication and external messaging. The internal communication elements included audience personas and a defined brand voice, ensuring consistent and authentic interactions. Externally, we developed core messaging encompassing the brand promise, positioning statement, pitch, and tagline. Key brand messages focused on the primary selling points while conveying both the emotional and tangible benefits that Wilderness Ridge provides to members and the public.
